Human first,
always.

As a designer, I'm deeply committed to understanding user needs and working collaboratively to create solutions that are empathetic and meaningful. Specialising in product design, with experience across industrial design, UX, and design research, I strive to deliver thoughtful user experiences that drive measurable results.

What excites me most about emerging technologies is their potential to transform how we interact with the world. I take a human-centred approach, applying technologies to create work anchored in ethics.

At Appfarm, I design and ship the AI-assisted no-code platform that helps teams build complex, scalable software. As the principle designer, I focus on establishing design processes and creating intuitive interfaces that make powerful technology accessible to everyone.